Explanations are explanations, promises are promises, diagrams are diagrams… but only performance is reality. Let’s look at how to measure social distribution. Our question here is: given a new user, how many…
Product & Design 2 min read
At some point every product owner ponders how to make it go viral, as a thought experiment if nothing more….
Sales 2 min read
The world of web analytics is full of ‘golden rules’ about dated metrics like bounce rate, time on site, pages…
Product & Design 5 min read
As the music companies found out, distribution is about ease of use. Actions that make products harder to buy and…